INGREDIENTS MATTER

Naples Pure is extremely selective and precise about ingredients allowed for use in our products.  We do not use chemicals of any kind and source only organic ( which means grown without chemicals ) 100% natural plant ingredients.  We believe that everything which goes onto our skin should be pure and beneficial to healthful skin care.  We stand strongly upon our mission to provide natural organic products which are free of chemicals and helpful in keeping our bodies and our planet  healthy and free of toxic substances.

Coconut or cocos nucifera belongs to the palm family.  It has been used for centuries for a variety of reasons, and provides a long list of benefits for the skin.  

- coconut oil contains capric, caprylic and lauric acids which have anti-microbial and   

   antifungal properties

-  contains properties which can prevent the spread of harmful bacteria on the skin

- contains linoleic and oleic acids which help to moisturize and condition the skin

- contains polyphenols which are helpful in repairing dry and damaged skin

- soothes inflammation

- improves skin elasticity

Aloe Vera is a succulent plant with many properties that benefit the skin such as:

- hydrates skin and helps replenish moisture

- contains vitamin C & E

- contains antioxident properties

- helps keep skin soft and slows signs of aging

- relieves skin irritation and burn

- has medicinal properties for a variety of skin conditions

- contains salicylic acid, helps exfoliate skin, 

- has some anti fungal, anti-bacteria and anti-viral properties

- has regenerative qualities and helps skin cell turnover 

The jojoba plant is native to southern Arizona and California.   The golden jojoba oil used in our soaps is derived from the seed of the plant and provides many benefits to the skin including the following:

-long lasting moisture for dry skin

- nutrients such as vitamin E, B, chromium, copper and zinc 

- softens and soothes the skin

- is a natural anti-microbial for the skin

- absorbs well to condition the skin

Olive trees are abundant in many parts of the world and it's fruit, the olive is very rich in antioxidants and vitamins known to moisturize and hydrate the skin.  Olive oil has anti-aging properties and cleanses and conditions the skin.  It contains many nutrients that can inhibit or kill harmful bacteria in addition to providing anti-inflammatory properties.  It is one of nature's super fruits with many beneficial qualities for humans and the environment.  

Shea butter is derived from the nut of the African Shea tree.  It is ivory in color and is used to hydrate and moisturize the skin.  It has natural emollient properties which help to keep skin soft and protected from environmental pollutants.  It contains vitamin E in addition to lineoleic, oleic, palmitic and stearic acids which all help to condition the skin and help to maintain the skin's natural barrier.  

At Napes Pure it all starts with the soil and growing conditions.  We source organically grown ingredients certified domestically which means that the soil must be free of any toxins and chemicals for a period of years prior to planting, and remain so while growing continues.  No chemicals, herbicides, pesticides, fungicides or other toxic ingredients may be used to treat the soil or anything growing in it.  Agents used to treat the soil or deter pests must be completely chemical free and natural ( such as garlic spray ) and must adhere to the rigid guidelines set forth by the certifying agencies which conform to standard practices.  By sourcing chemical free ingredients, toxic chemical molecules are not present in our products nor passed along to our consumers or the environment.

Chemicals like propylene glycol, sodium laurel sulfate, phlatates, petroleum, dyes, fillers, surfactants, enhancers and other chemicals are used routinely in health & beauty products. These and a host of other chemicals can be found even in products which claim to be 'natural'  and 'organic'.  

These chemicals are often hidden in so called 'natural & organic ' products so that expense can be spared, but at what cost to human health?  

Naples Pure uses ONLY pure, natural, clean and organic plant components - flowers, herbs, fruits, seeds, petals, leaves, berries and stems.  Our products are hand crafted in small batches and PURITY AND QUALITY ARE NEVER COMPROMISED.

Skin is the largest organ of the human body.  It is the barrier for what is absorbed into our bodies and also maintains its own flora or skin microbiome in order to maintain a healthy state of balance on the skin and between the skin and internal organs and biomes.   Naples Pure products are designed to maintain the balance and integrity of the skin, while keeping it clean, nourished, hydrated and free of chemical toxins.  We strive to provide pure and healthful products to cleanse, condition and soothe the skin while maintaining eco balance and sustainability. 

We use natural, organic coconut and other plants in our soap.  Chemicals used in many soaps, such as lye, antibacterials, alcohol and much more, can be very drying to the skin.   Soaps containing these  ingredients often draw moisture out of the skin and have a harsh effect on skin tissue.  These and other chemicals can deplete the skin of its natural microbiome balance and be harmful to overall health in addition to creating a negative impact on the environment by way of the recirculating these chemicals through water and soil.  

When using true organic soap, the skin and body are not receiving chemicals.  Even minute amounts of some chemicals can have an important impact of a variety of bodily functions.  By keeping chemicals out of our products, we offer a luxurious and healthful alternative. 

Have you ever looked at your 'organic' or 'natural' soap label?  Even products that claim to be natural very often contain objectionable, undesirable and toxic ingredients.  

The ingredients in Naples Pure products are the purest and cleanest available in organic and natural skincare formulations anywhere on the planet.   The benefits of our true organic products are multifold for skin and body health and also for maintaining the integrity of the eco balance  of our environment.  Because NO synthetics are contained in our products none are introduced onto the skin or into the eco system. 

Our love of fragrance is and has been a worldwide phenomenon for centuries.  The beautiful scents in nature have been captured naturally and synthetically for many years.  People benefit from aromatherapy which is used to promote energy, relaxation, healthfulness, to enhance mood and evoke pleasant and uplifting feelings.  

Fragrance can be derived from nature or from the laboratory.   Naples Pure uses only those aromas and scents derived from nature - from plants, stems, leaves, petals, seeds, flowers, herbs, grasses, fruits, twigs, bark, roots etc.  through essential oil distillation and isolate extraction.   We do not use synthetic lab created fragrance.

Essential oils are concentrated aromatic essences contained within a plant.  They are nature's  highly therapeutic aromas which provide healing properties and therapeutic benefits not found in lab created fragrances, which are called 'fragrances'.  You will not find essential oils referred to as 'fragrance' or 'perfume'.  

Most chemical sensitivities and allergies to fragrance come from using synthetic or lab created chemical fragrance oils and perfumes which can be found in soaps, lotion, cosmetics, detergents, room sprays, cleaning and household products and more.   These are less costly and derived from petroleum products like benzene, aldehydes, toluene and other recognized toxic chemicals.  Often, toxic phthalates are used to preserve the mixtures.   We should be aware that these synthetic creations are usually labeled as 'fragrance', 'parfum',  'perfume',  'natural fragrance',  ' natural fragrance oils',  'nature identical fragrance' etc.  These are NOT natural even if they include the word natural and are mixed with essential oils - they still contain synthetic and toxic chemicals.  

Health and wellness professionals, including Western and Eastern medical practitioners, physicians, dermatologists, nutritionists and more are increasingly turning to plants as being recognized and embraced as the highest and best form of nutrition for our bodies.  Plants grown in clean, organic soil provide purest and cleanest nutrient values for keeping our bodies strong and healthy outside and in.